Adelaide Oval Selects Newmarket as Business Solutions Provider

  • Newmarket, an Amadeus company
  • 02.10.14
Newmarket® International, Inc. has been selected to provide hospitality solutions at the Adelaide Oval.

Adelaide Oval is a sports and entertainment venue located in Adelaide, South Australia. It is not only used for cricket and Australian rules football, but also major events and concerts. With a need to manage world class meeting spaces designed for private and corporate functions and events, Delphi®+ and MeetingMatrix® were selected for use at the venue. 

“We chose Newmarket because they set the global industry standard for managing and executing group events,” said Adam Vonthethoff, general manager of food and beverage for Adelaide Oval. “The solutions from Newmarket are user friendly, easy to understand and many of our staff members have used them before. In fact, all of our functions and events departments – food and beverage, sales, operations and kitchen – use these solutions in some capacity.”

With comprehensive sales and catering automation tools, Delphi is used to effectively manage the available events spaces at Adelaide Oval. Users especially benefit from N2GO, the Delphi mobile app that provides access to Delphi information and functionality via mobile device. In turn, MeetingMatrix is used to create advanced, accurate room diagrams that illustrate to clients how their functions and events will be setup with precise detail.
“Newmarket is proud to be working with a prestigious venue like Adelaide Oval,” stated Jeff Hiscox, president and CEO for Newmarket. “Our Delphi and MeetingMatrix solutions will help Adelaide Oval increase revenue and bookings, lower costs and improve guest satisfaction.”

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