Vizergy Digital Travel Marketing Designs New Custom Website for Lone Star Court

  • Vizergy®
  • 07.31.13
Valencia Group's Lone Star Court launches a new website created by Vizergy Digital Travel Marketing.

Valencia Group Launches New Lone Star Court Website - Texas Nostalgia Meets Modern Day

Vizergy Digital Travel Marketing has designed a new custom website employing the latest design concepts and best practices for Lone Star Court, Valencia Group’s newest addition to an award-winning hotel collection.

Lone Star Court is an authentic Americana hotel that represents true Texas hospitality, and the comfort and convenience every Valencia Group hotel guest has come to value and appreciate. True to Austin, Lone Star Court will feature live music by an outdoor fire pit, a dipping pool reminiscent of Hill Country swimming holes, and an onsite food trailer court. This new custom website was designed to draw business and leisure travelers to this unique “ranch-tech” property.

“We are pleased that our new website captures the energy and uniqueness of our hotel and of our Austin location,” said Marcus Latner, general manager of Lone Star Court. “The website offers visitors a great experience whether they are simply seeking information or are ready to book reservations.”

This unique Austin hotel features an aesthetic appeal that epitomizes the Texas Hill Country and offers a Texas lodging experience like no other. Vizergy’s design team represented this Texas appeal throughout the new custom website from the graphic-heavy images, to the unique color palate, textures, fonts, and several layers. This themed website creates a timeless twist by using a classic blend of the past and present to create the perfect pairing. The 123 retro-inspired rooms filled with Texas-style amenities will offer down-home hospitality and first-rate comfort with lodging décor such as rocking chairs on the wide wrap-around porches, deer horn lamps, and full size 50’s style Smeg refrigerators.

“It is a privilege to work with the Valencia Group to launch their newest addition to their award-winning hotel collection — Lone Star Court,” said Philip Faircloth, Vizergy’s director of operations. “Working with seasoned and passionate professionals is a pleasure and produces the best results.  Through a collaborative effort of our teams we have produced a website designed to engage visitors and encourage them to book, all centered on achieving a high ROI.”

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