How an advanced property management system enhances the guest experience, according to the latest best practices in market research

myDigitalOffice, the information management and back-office automation platform for hotels, recently launched the MAPP report (Market Analytics, Pace, and Performance), a free data analytics tool that enables hoteliers to identify forward-looking bookings pace and performance trends across their hotels and their respective markets, and visualize market recovery in real-time.

2020 will be regarded as a year of profound changes at a global scale. One that will probably reshape the way we do business, enjoy our vacations and how we relate to each other in general.

How an advanced property management system enhances the guest experience, according to the latest best practices it market research.

If there’s one constant in the hotel industry, it’s change. Fluctuations in labor demand, evolving technology, mounting competition and increasing guest expectations regularly shift the lodging landscape. Today’s hotelier must monitor a wide range of metrics to avoid falling behind the competition and disappointing guests.