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A groundbreaking new report by the Urban Land Institute in Washington, D.C. explores sustainability in the hospitality industry and examines ways in which hotels are incorporating eco-friendly best practices into both operations and construction. The study includes insights from leading hotel owners, developers and investors.

Every hotel owner wants to know how he can increase the traffic to the website, and at the same time, boost direct bookings. The key to accomplish both the objectives is to design a site that is accessible even to disabled people. It will not only improve the usability for all types of visitors, but it will also improve your market penetration. Designing ADA website is also very imperative to prevent legitimate complications. In addition to this, an ADA feature will aid in improving the website performance in search engines.

The underappreciated city of Minneapolis served as host for the 2019 edition of HITEC (produced by HFTP) which wrapped up its most recent four-day run on June 20, 2019. In the days and weeks leading up to the event, meeting solicitations and party invites filled my inbox at a growth rate any VC or entrepreneur would envy. As a first-timer to this international hospitality technology behemoth, it became apparent that HITEC actually begins a few weeks prior to when that first request or invitation lands in your over-stuffed inbox.

Time is limited. Once it’s gone, you can’t gain it back. Similarly, once a room goes unsold for a night, it will go unsold forever. There’s no way to recover that loss, because there’s no way to go back in time.
 
Many hotels fight this limitation by trying to sell as many rooms as possible. If all the rooms are completely booked, time no longer becomes a factor. But most don’t have the luxury of being at-capacity every single night. That’s why last-minute booking apps are growing in popularity in the industry, where hotels can make the most of each day. These apps specifically target guests who don’t plan far in advance, seeking accommodations from one week to one minute later.
 
There are several different ways your hotel can benefit from using last-minute booking apps in your business strategy.

IoT is Coming, Jon Snow…
Posted: 05/21/2019

Hospitality is prime for the coming advent of the various devices that make up the Internet of Things. Estimates show the industry now represents 17.5 million rooms worldwide and savvy guests are demanding more personalization and an overall improved guest experience along their connected travel journey and belief is that IoT can bring this to reality. 



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Best Hotel Rewards Program

04/11/2017

Hotel rewards programs are important, both to the travelers who join them and to the chains that run them. Roughly 18 percent of frequent travelers become loyal to a given hotel brand primarily because of its rewards program, according to Deloitte. And hotel chains reap an average of 50 percent more revenue from customers who belong to their loyalty programs than those who do not, according to a study from the Center for Hospitality Research at Cornell University.

Nevertheless, questions remain in the minds of many consumers. For instance, is it really worth pledging allegiance to a specific hotel chain when travel-comparison websites and disruptive peer-to-peer rental services could yield lower prices on a case-by-case basis? And how does one go about identifying the most-rewarding option amidst the maze of varying point values, confusing status tiers, and exhaustive terms and conditions pages? Much ultimately comes down to personal preference and geography, but it is possible to cut through the complexity and compare options on equal footing. So in the interest of helping consumers make more-informed travel decisions and ultimately maximize their savings, WalletHub did just that. They compared the rewards programs operated by the 12 largest U.S. hotel chains using 21 key metrics, ranging from point values and expiration policies to booking blackout dates and brand exclusions. These metrics collectively speak to each program’s expected value for travelers with three different hotel spending profiles: light ($487 per year), moderate ($779 per year) and heavy ($1,461 per year).

For the full descriptions and charts as well as a custom calculator that will allow you to personalize the results based on your own budget, visit WalletHub's complete report.

About The Author
Albert Boswijk & Jeroen Oskam




Albert Boswijk is director of the European Centre for the Experience Economy.
 
Jeroen Oskam is director of the Research Centre at Hotelschool The Hague.

 
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