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Over the past six months, this column has focused mostly on hospitality technologies and issues that were triggered by COVID-19. Innovation has flourished during that time, from both established industry technology providers and from startups. At last count I had identified nearly 300 startups in the space since the beginning of the year, some of them with very interesting technologies.

As outlined in our previous article, cleanliness is dominating the headlines within the hotel industry, with a number of press releases on new initiatives from all the major chains. The landscape has transformed quickly, to help keep up with the standards this article will summarise the basic principles of cleaning and sanitisation of guest rooms and how that can be achieved quickly, easily and cost-effectively.

Decreasing Stress
Posted: 09/14/2020

Stress does not come without your invitation. It is self-induced by our perspectives of what is occurring in our lives. We all have stress, and the less of it, the more happiness you experience. Life is about living day to day.

When you are going to search “blog topic ideas”, it will not give you the interesting ones. The web is occupied with companies that have bigger budgets than you and can churn out the content every day. And if you are going to put your time into creating and promoting a blog post, and hope to get results, you need to figure out what you are best suited when it comes to the blog topics. So here is what the most recommend:

Writing this column every two weeks typically takes me on a journey of discovery. I learn about innovations, find new technologies, and look at a wide diversity of products. Inevitably this involves a lot of web research to identify both core technologies and applications, and the different vendors offering solutions.

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8 Simple Yet Effective Tips To Make Your Website ADA Compliant

07/31/2019 Tagged as: ADAcompliant, sitemaps, webrefresh, website
by Nimesh Dinubhai
Every hotel owner wants to know how he can increase the traffic to the website, and at the same time, boost direct bookings. The key to accomplish both the objectives is to design a site that is accessible even to disabled people. It will not only improve the usability for all types of visitors, but it will also improve your market penetration. Designing ADA website is also very imperative to prevent legitimate complications. In addition to this, an ADA feature will aid in improving the website performance in search engines.
Fortunately, there are few simple and easy to implement tips you can follow to drastically improve accessibility of your site. 
Support Screen Readers: 
Screen readers are the best demonstration of software that are designed with purpose to improve productivity and change lives of visually impaired and blind people. Screen reading software attempts to recognize and interpret what is being displayed on computer or laptop screen. The interpreted answers are demonstrated to the user via audio (text-to-speech) or sound icons. Your website must support screen readers. 
Use Headings Correctly:
The use of webpage headings and titles is one of the most significant usability features for screen reader users because it aids them to easily understand the page structure. Though text on the webpages may appear to be heading for sighted users, it must be labeled as a heading within the HTML code for disabled users to know it is a heading. 
Use proper Alt tags for all images: 
Screen readers, used by many visually impaired people to surf the websites, cannot understand web pictures. As such, to make certain accessibility, ALT tag descriptions require to be added with all images and the screen reader software will read out the attached ALT tags. 
Always Add Descriptive link Text 
Visually disabled users can navigate through pages of the websites by calling up a list of on-page links, and activating the links in which they are interested. You should always avoid non-descriptive link text like 'click here' as they make no sense.
Keyboard Friendly site:
Your site must work perfectly without the use of mouse. This is because most of tools used by visually disabled web users support keyboard navigation only. So, it must be possible for web visitors to use all the major features of your site via keyboard only. 
Make Clever Color Choices:
Colors are very crucial when it comes to designing ADA website. Always use colors that are easily visualized even by color blind people. Try to avoid red-green color combination as this type of color deficiency affects a large number of people. 
Add lists on your web pages: 
Adding list on web pages within HTML code is really helpful for visually disabled users as screen reader software demonstrates the number of items in every list before reading it out. This aids web users know what to expect when hearing a list. 
Site Maps:  
Site maps can be a helpful tool for visually impaired web users as they offer a straightforward list of the links of the main pages available on the web portal. So, never forget to add sitemaps on your site. 
With all these simple and easy tricks, you can not only accessibility of your site, but at the same time improve its search engine ranking.
About The Author
Nimesh Dinubhai

Nimesh Dinubhai completed his studies in 2003 and launched Websrefresh to help businesses grow their ROI. He also owns two Arizona hotels, one of which earned the Historical Hotel Award in 2014.

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