Tech Talk

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We’re hardly out of the woods with COVID-19, and that means many properties will have to make do with a customer base mostly derived from local leisure, staycations and workcations from drive-to markets. With fewer overall guests, outside of cost savings efforts we must simultaneously look at maximizing the revenue per available guest (RevPAG), and there’s no better way to go about this than by sharpening your use of the PMS.

This is the last issue of Siegel Sez before this year’s CYBER HITEC event. HITEC is an event I have not missed in 30 years, and historically it has always been a great place to find innovation.

Toxicity Kills
Posted: 10/07/2020

It doesn’t matter if it is toxins in your physical environment or toxins in your mental environment. This stuff kills! 

It’s said that when someone’s mindset shifts, everything around them can change at the same time, and in our current setting, the importance of being in the right headspace, both personally and as an organization, can’t be discussed enough.

In my last installment, I introduced four areas of hospitality technology that I believe have been significantly changed by COVID-19. I covered contactless technologies in depth in that first article. This week I will turn to the other three areas: social distancing; health and sanitation; and communications.



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Getting Technical

03/28/2016
by Renie Cavallari

We continue to increase our dependence on and use of technology for communication to take advantage of the convenience and efficiency. If you only use these tools to deliver your message, you have a 93 percent chance of being misunderstood!

Research shows that words carry only 7 percent of a message's meaning. Tone accounts for 38 percent and body language, 55 percent. We all know how conveying tone and body language via text or email works. It doesn't. Technology makes communication faster and yet clean communication becomes increasingly more difficult. If you are the person delivering the message, you are responsible for making sure it was understood. That's right. It's up to you!

The Lesson: Do you communicate mostly through text or email? How do you ensure your meaning is understood? Today, try to incorporate more face-to-face or voice-to-voice communication into your interaction with your team. Verify the message was received by asking the person to relay the information back to you or explain next steps.

About The Author
Renie Cavallari
Chief Instigating Officer
Aspire Marketing


Renie Cavallari is the chief instigating officer with Aspire Marketing. She can be reached at renie@aspiremarketing.com.

If you would like me to talk to your team via a free Zoom conversation on how to move from scarcity and fear to resilience and power, please reach out to me at renie@poweredbyaspire.com. We are here to help!

Watch and See How Aspire is Upping their Game and Taking Action ... Put Your Seatbelt on! (CLICK BELOW)

See How Aspire is Uping their Game and Taking Action


 
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