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Are You All In?
Posted: 07/27/2020

Imagine everyone in your organization engaged, aligned, and performing to their potential. Imagine everyone playing “All In.”

Great organizations have synergy. Their culture allows them to play to a rhythm at a different tempo than the average organization. How do you get that at your organization?

Many front-line hospitality workers rely on tips for a significant part of their paychecks. If not for tips, many hotel associates who serve as waitstaff, bartenders, housekeepers, bell staff, concierges and pool attendants would soon be looking for other jobs. This is a regional issue: in most of Asia and Europe, staff get higher base pay, and tips are either not expected at all, or are truly discretionary. But in the U.S., Canada, Britain and other countries, tips are an important reality, and one that’s not likely to change anytime soon.

As somebody who’s helped to grow a company from 13 people to nearly a thousand, I know very well the excitement that comes with having a mindset focused entirely on growth. Every newly acquired customer, every new office and every milestone means the gap between you and your nearest competitor is that much bigger and that much harder to overtake.

As the travel industry begins to rally, technology companies are taking steps to help their customers get back to business. Strategies run the gamut from complimentary webinars and virtual learning events to special promotions and discounts, all designed to enable hotels and other hospitality venues to reopen confidently and economically amid the COVID-19 pandemic.

Room Service and the New Normal - Food always has been, and always will be, a major part of the travel experience. But in a post-pandemic world, change is inevitable. Crowded restaurants and menus which have been handled many times may well (even temporarily) be avoided by wary travelers.

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HITEC North America, HFTP Annual Conference and Club Forum Consolidate to Become “The Best of HFTP”

by Hospitality Upgrade
Amid the global COVID-19 pandemic, Hospitality Financial and Technology Professionals (HFTP) announced last Wednesday during a press conference to industry media that the organization will consolidate its three major annual events to one location over a four-day period in October, and will call it, “The Best of HFTP.” 

Health and safety will take center stage, as the organization plans to set an example on how the industry will return to face-to-face conventions and networking in a responsible way.

HFTP’s three annual events will take place October 26-29, 2020, at the Henry B. Gonzalez Convention Center in San Antonio. The HFTP Club Forum is slated for October 26, HITEC North America for October 26-29, and the HFTP 2020 Annual Convention for October 27-29, all in the same location, which is large enough to accommodate an expected 4,500 attendees and allow for current social distancing guidelines. 
"The goal of HFTP's Best series of conferences, including HITEC San Antonio, is to become the gold standard for a conference and tradeshow post COVID-19," said HFTP CEO Frank Wolfe, CAE, FIH. "Like all hospitality enterprises and event hosts, we have limited funds but a great responsibility to our business partners, stakeholders and the industry.”  
Safety measures will include mandatory mask-wearing, six-foot separation in education sessions, floor stickers to help attendees with social distancing, no-contact food and beverage service, and anti-microbial badges and lanyards. Outdoor spaces will be utilized as much as possible. Hand sanitation stations will be placed around the exhibit hall, and organizers are working with the City of San Antonio to provide temperature checks upon entering the convention center. “We are implementing the city’s best practices and attempting to take them to the next level," Wolfe said. 

HFTP announced that after moving the HITEC North America event from its traditionally June timeslot to October, 75% of exhibit space remains sold, with roughly 250 companies planning to exhibit. Wolfe also said that efforts have been made to increase traffic, such as combining events and forming alliances with other industry organizations. Organizers are forecasting approximately 4,500 attendees in October, which is a projected 30% decline from previous years.
For those who are unable to attend in person, HFTP is working with partners to offer a hybrid experience that would allow registrants to view some educational and general sessions online.  Tradeshow exhibitors may have the opportunity to host virtual booths, complete with video networking and customer appointments. 
For more information on The Best of HFTP, HITEC North America, HFTP Club Forum and the 2020 Annual Convention, please visit
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