Tech Talk

Recent posts

People today expect to be connected always and everywhere; sometimes it’s hard to believe that there was a world before smartphones and Wi-Fi. In the time since Wi-Fi became ubiquitous in hotels, apartments, and public spaces, it has fueled the evolution of connectivity in a lot of ways. Just like Maslow’s hierarchy of needs, the most basic needs start at the bottom, and you can’t get to the next level without a strong foundation. 

By now, everyone is aware that hotel giant Marriott International announced on Friday a massive data breach that goes back more than four years and may have affected up to 500 million customers worldwide. 

After two years of preparation, the FlyZoo Hotel — a futuristic property that uses interactive technologies to do everything from greet guests to deliver room service — is ready for business. 

Mobile technology is fast becoming central to the entire travel experience. Consumers are increasingly using their smartphones to research trips, book accommodation, check in at the airport, and access their hotel room. But one of the next big roles mobile has to play in the travel process is mobile payment. The idea of an entirely cashless society might still seem some way off, but mobile payment is gaining popularity. As it becomes more widely used, its fast and frictionless nature will bring benefits before, during and after a trip. 

Digital marketing, also known as internet marketing, plays a significant role to boost hotel website traffic and online bookings. Recently, many big announcements were made in the digital industry, for example when Facebook introduced a new video format for marketers, or when Google announced a board core algorithm. If you are a new hotelier and want to stay ahead in the industry, then you should know what’s going on in the hotel digital marketing industry. 
 



want to read more articles like this?

want to read more articles like this?

Sign up to receive our twice-a-month Watercooler and Siegel Sez Newsletters and never miss another article or news story.

x
 

Seven Simple Ways to Use Text Messaging for Hotel Customer Service

09/11/2017
Great service is paramount, and text messaging makes it easier to run your hotel and keep your customers satisfied. You can integrate exclusive hotel features in your messages, and keep guests notified about what is going on in the area. Once you implement a text messaging platform, you will be able to reach guests no matter where they are. Text messages are opened more than 98 percent of the time, and it's the fastest way to reach your customers.
 
1. Confirm Reservations
Confirming reservations for your hotel guests has never been easier with the implementation of text messaging. Guests can make a reservation to stay at your hotel, or to eat dinner at your restaurant. A confirmation text can be sent out to let your guest know you have received their reservation. This makes your guest feel confident in your business and that their reservation is fully reserved.
 
2. Answer Questions with Mobile Live Chat
With mobile live chat, you can communicate with your guests at all times through a mobile device. Customers want answers, and they don't want to wait for your hotel to provide an answer through email. With real-time messaging, hotel guests can ask questions and get an answer right away. It can be used to contact the front desk, or to ask questions about the hotel reservation. It's another way to communicate with guests and potential guests that will give you an edge in customer service.
 
3. Offer Tips and Advice to Guests
When there are favorite spots to visit within reach of your hotel, you'll want to let guests know. If there is a special event going on, share this information through a text message. When your guests feel as though you care about their entertainment, they will feel well taken care of. Share news of the day, or let your guests know what the weather is going to be like.
 
4. Let Guests Order Room Service
When you offer room service to your guests, you can make the experience even better by allowing guests to order food through text messaging. It's a convenient way to order food, and perfect for guests who speak English as a second language. This allows guests who may need extra time to order to place an order easily at their own pace.
 
5. Get Guest Feedback Through Text Messages
When guests check out, you can send a link for feedback about their stay. Guests are more likely to answer a text message than an email, and this means you will get the feedback you are looking for. In addition, guests can answer a survey on their cell phone while sitting at the airport or riding as a passenger on the way home.
 
6. Welcome Guests to Your Hotel
First impressions are key and text messages can help you establish a healthy relationship with your customers from the start. A quick message to a guest that just checked in can make your guest feel welcome. Say hello in your message and offer tips to your guest to make their experience wonderful. It's easy to send a message and it is a way to provide high quality customer service.
 
7. Provide Two-way Communication
Let guests know that they can ask a question any time through text messaging. You can send a text saying hello, and remind guests that they can ask you questions by texting you back. This is the perfect tool to communicate with your guests about any possible problems. Two-way texting develops trust within guests that they can ask any question and get an answer right away.
 
It's easy to use text messaging to provide high quality customer service to your hotel guests. Whether you simply want to say hello, or you want to offer exclusive deals to your guests, text messaging is essential. If you want to stand out in the hotel industry, it's time to implement a texting software to communicate with guests.
About The Author
Ken Rhie
CEO
Trumpia


Ken Rhie is the CEO of Trumpia, and has over 30 years of experience in the software, internet and mobile communications industries.

 
Comments
Blog post currently doesn't have any comments.
Leave comment



 Security code