Springer-Miller Systems and Fuel Travel Integrate SMS|Host PMS’ robust data collection with Fuel GMS’ sophisticated messaging system allowing properties to communicate with guests like never before

Springer-Miller Systems
8.13.2025
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Springer-Miller Systems and Fuel Travel Integrate SMS|Host PMS’ robust data collection with Fuel GMS’ sophisticated messaging system allowing properties to communicate with guests like never before

Springer-Miller Systems
8.13.2025
Share

The combination of Springer-Miller Systems’ Property Management System, SMS|Host, and Fuel’s GMS gives hotels the power to send custom, personalized messaging throughout the guest journey. Fuel GMS is an intelligent, cross-channel marketing automation solution used to communicate with guests via multiple channels including email and SMS. Messages are triggered by SMS|Host and delivered to the guest pre-arrival, in-house, post stay, and more enhancing their journey and experience.

“Connecting SMS|Host and Fuel GMS will be a game changer for many properties,” says Chris Donahue, General Manager of Springer-Miller Systems. “Combining SMS|Host’s robust data collection with Fuel GMS’ sophisticated segmentation allows properties to connect and communicate with their guests like never before. Both systems have strong built in reporting capabilities, which will allow properties to accurately market to their guests as well as track their marketing efforts.”

Fuel GMS is fully integrated with our property management system to create a seamless guest experience. Data is automatically synced to combine guest attributes from across your systems, including message engagement, website behavior, and PMS information, into a single customer view of each guest, allowing for true personalized marketing.

“We’re excited to bring this strong connection between Fuel GMS and SMS|Host to the industry,” says David Day, President of Fuel Travel. “Properties can now enjoy many benefits, including increased engagement, promotion opportunities, and revenue due to relevant, timely marketing campaigns tailored to guests.”

See how SMS|Host PMS and Fuel GMS work together to streamline your operations and increase staff and guest engagement. Book a demo today!

Since it was founded in 1984 in Stowe, Vt., Springer-Miller Systems has been an innovator of technology systems for the world’s most exclusive hotels, resorts and spas. The SMS|Host® Property Management System offers a complete set of fully integrated modules, enabling complex resorts to provide highly personalized guest service from front office to food and beverage to spa to the golf course and more. Springer-Miller’s SpaSoft® provides a dynamic spa and activities management solution used in more than 70 percent of the world’s Forbes Five Star Spas.

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